CJ CheilJedang, Korea’s biggest processed food maker, has launched precooked rice under the brand name of “Hetban” in December 1996, pioneering the ready-to-eat rice market in Korea.
Literally meaning a delicious and freshly cooked bowl of newly harvested rice, Hetban is made in CJ’s own milling facilities where rigorous procedures are applied for managing the grains.
Rice grains are cooked just within a day after being polished, and the cooked rice is aseptically packed to keep the taste of freshly cooked rice.
Using advanced technology and high-quality rice, people can prepare the delicious cooked rice simply by placing Hebahn in the microwave and it is ready to eat within just a couple of minutes.
CJ Hetban is a winner of various certifications, including the Korea World-Class Products Award, low carbon certificate and LOHAS certificate, being exported to the USA and Mexico. CJ is eager to expand its markets in China, the UK and other countries.
Korea’s leading read-to-eat food brand is fully committed to providing consumers around the world with high quality dishes.
• CJ cheiljedang Co., Ltd.
CJ Cheiljedang Bldg. 292, Ssangrim-dong, Jung-gu, Seoul, Korea
Tel: (82-2)6740-3960 Fax: (82-2)