Story-based Design Items | Korean Products

April 10, 2013

[INQ. NO. 1304C14] i-CLUE DESIGN is a design studio that is engaged in designing innovative and human-centered designs and design consulting projects. Depending on the nature of the project, it forms internationally professional
groups for maximum quality products. i-CLUE DESIGN understands design process as storytelling. This design studio takes subjects from daily activities and writes a vignette, and then converts it into a design language – applying the story to furniture, lighting, and other household items. It also provide integrated design consulting services to manufacturing companies.

Name card holder
Wish Clip was designed to put up to four name cards considering the visibility and office environment. It was also designed to give the owner Wish Tree mind, showing the messages of hope.

The business starts by exchaing cards and the card holder helps us to remember the partners. The wish clip, inspired by the ‘wish tree’ on which to hang our wish notes, allows the user to divide the cards into different groups and place up to four cards of the same group on one branch. The wish clip transforms its shape as the cards change.


Story-based Design Items

Story-based Design Items1Hanji lamp
Hanji Silhouette wall lamp features cable representing the tails of animals. It was considered to design for mother who need stable lighting mood with breastfeeding in bed. It can be dimmed down and left on at a lower light level with nature fiber fixtures of hank makes good mood for a baby. The lamp cover can be changeable with different types of animal silhouette.



Story-based Design Items2Teapot
The Sharing Teapot provides a new experience to the traditional and original tea culture. The Sharing Teapot can brew two different teas at once, and also offers aesthetic pleasures with its ability to change colors depending on the type of tea leaves. Made with every teabrewing process in mind, the Sharing Teapot has excellent thermal stability and workability thanks to its use of Tritan Co Polyester.


Infant’s tableware sterilizer

Story-based Design Items3Hobi Tree smart dries and sterilizes an infant’s tableware using a sterilizing pole with UV lamps. A special pattern applied to the sterilizing pole protects the user’s eyes. The Hobi Tree can be used as a nursing-bottle dryer, hanger/holder of trays and other daily objects and interior accessories. Easy to put together or put away, the Hobi Tree is an environmentally-friendly products that can be used even after the baby was grown.



#320-8, DMC Hi-Tech Industry Center-C, Sangam-dong,
1580, Mapo-gu, Seoul, Korea
Tel: (82-70)8650-6115
Fax: (82-505)865-6115

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