AMOREPACIFIC Corporation | Korean Products

August 28, 2013

[INQ. NO. 1308C01] With its popular cosmetics brands, including the luxury brand Sulwhasoo, LANEIGE and Mamonde, Amore Pacific has been a pioneer in the Korean cosmetics industry.

LANEIGE is one of the flagship brands owned by Amore Pacific. Since LANEIGE was launched in 1993, the cosmetic brand has become popular in Korea and other Asian countries.

LANEIGE has recently established itself as a specialized skincare brand that offers the benefits of the leading scientific moisturizing technology, “water science,” and provides a well-moisturized and youthful look. Currently, LANEIGE is appealing to a wide range of global consumers in Asia including Hong Kong, China, Singapore, Vietnam, Taiwan, Thailand, Brunei and the Philippines.



Amore Pacific also launched a herbal line cosmetics brand, Sulwhasoo in 1997.

Based on the harmonic energies found in nature and tradition, Sulwhasoo is formulated to help the restoration of skin health through its carefully-selected herbal ingredients.

As a holistic brand, Sulwhasoo has steadily achieved success in many countries such as Hong Kong, China, Singapore, Taiwan, Thailand and the USA, as well as the Korean market.

Since its foundation in 1945, AMOREPACIFIC Corp. has been supporting Asians in their pursuit of beauty and further introducing the beauty of Asia to women all around the world. Based on the company’s founding spirit that lies in its commitment to R&D and AMOREPACIFIC’s unique technology inspired by nature and Oriental medicine, the company continues to expand its presence to the world beyond China, France and the United States.

AMOREPACIFIC is also devoted to developing sustainable products and engaging in corporate social responsibility activities in order to enhance sustainable development of the human race in harmony with nature. | Blog Magazine of Korean products, brands and Goods

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