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[INQ. NO. 1504C22] SUNUP. Co., Ltd. has launched its new range of running shoes under the brand name of its prestigious handmade shoes, “RANNUT.”
The compound word “RANNUT” is derived from “Ra,” the ancient Egyptian sun god, and “Nut,” the goddess of heaven. The shoes brand name, RANNUT, thus represents the desire to reach for the sky.
SUNUP. Co., Ltd. (www.esunup.co.kr) has steadily accumulated its own technology and know-how, acquiring one international and three domestic patents since it was founded under the name of ‘Sun Industry’ in 1986 before being incorporated under its current name in 2001.
In addition, SUNUP always strives to keep a step ahead by understanding customers’ needs. It has opened a homepage (www.rannut.co.kr) and offers mobile access to its services to make it easier for customers to find out more about its products and information.
The excellent quality of RANNUT is becoming more widely known in Korea through open markets and SNS marketing and the Korean brand is also eager to successfully expand globally by taking advantage of the ‘Korean Wave’ (hallyu) capturing attention all around the world.
An in-house design lab was opened in February this year, showing the company’s commitment to developing products that meet various customer specifications.
RANNUT’s hottest items in its range of walking shoes are White PANDA and Navy TIME.
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