Hair Straightener
COOLEAN CL-601 Mini Cordless Hair Straightener combines convenience, portability, and style in a compact design, making it ideal for on-the-go styling. Equipped with a powerful 2,500mAh rechargeable battery, this cordless straightener offers up to 45 minutes of continuous use on a full charge. Its lightweight and compact build make it an excellent choice for travel or daily carry, providing effortless styling wherever needed.

With a playful design that includes a silicone safety cap, users can immediately store the device without waiting for it to cool, adding convenience for those on tight schedules. The CL-601 also comes in collaborations with popular characters like Zanman Loopy and Line Mini, enhancing its appeal to younger, trend-conscious consumers. These designs, tailored to meet the tastes of the MZ generation, have helped the product gain widespread popularity.

The CL-601 straightener features a high-quality ceramic heating plate with a tilting structure, allowing fine angle adjustments for reduced hair damage. Users can customize the heat level with a three-step temperature control, catering to different hair textures and styling needs. The device reaches the selected temperature in approximately 60 seconds, optimizing the user experience through swift heat-up.

Since its launch in 2021, the CL-601 has sold over 80,000 units domestically and expanded to international markets, including Hong Kong and Japan. It’s available on online platforms like Amazon and Rakuten, as well as in offline retail stores, achieving over 25% of the company’s export revenue by 2023.

Riding on this success, Myung Sung Inc. is set to broaden its global footprint, with expansion plans for Southeast Asia and North America by 2025, reinforcing its presence in the global cordless appliance market.

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