Home Totem Rug
[INQ. NO. 2503C01] Particlefield Home Totem Rug series reflects various Persian patterns and traditional Korean objects designed to ward off negative energy. The rugs incorporate meaningful graphics that enhance users’ daily living spaces with artistic elements. Each rug serves as a canvas where everyday objects take on artistic significance.
The collaboration between Life&COLLECT and motion graphics studio Particlefield has resulted in household rugs that blend traditional aesthetics with contemporary design. Particlefield, known for creating visuals for K-pop artists like BTS’s RM, Seventeen, and aespa, brings their distinctive graphic style to these functional art pieces.

The rugs serve both practical and aesthetic purposes, transforming ordinary living spaces into personalized artistic environments. Each design embodies the philosophy that art should be an integral part of everyday life rather than something confined to museums. The intricate patterns and symbolic imagery allow users to surround themselves with meaningful artistic expressions in their most intimate spaces.
Through these rugs, Life&COLLECT demonstrates how functional household items can transcend their utilitarian purpose to become vehicles for artistic expression and personal storytelling. The company believes that by integrating art into daily living spaces, people can develop a deeper connection to their surroundings and experience the renewing power of art on a daily basis.

Cake Pouch
Kim Eunha Softy Cake Pouch transforms discarded clothing into whimsical, practical art objects. Artist Kim Eunha creates these soft-textured pouches resembling desserts and other food items, making art both tactile and functional. The upcycled nature of these creations adds an environmental consciousness to their artistic value.
Exemplifying Kim Eunha’s theme “Collect the Love of Life,” Softy Dessert Series encourages users to strengthen their attachment to daily life through accessible art objects. These creations allow individuals to keep artistic expressions close at hand as they move through their day. Each pouch represents the transformation of ordinary, discarded materials into objects of beauty and utility.
The collaboration between Life&COLLECT and Kim Eunha highlights how art can be both playful and practical. The soft, cake-like pouches invite touch and interaction, breaking down the traditional barriers between art objects and everyday items. They serve as constant reminders that creativity can be found in unexpected places and materials.

Life&COLLECT connects people with both Korean and international artists who express diverse perspectives and stories. The brand helps individuals manifest the art they encounter in their daily lives, structuring these experiences for artistic revival of routine spaces and time. This approach democratizes art appreciation, making it accessible to everyone regardless of background or expertise.
The goal is to help people create a life where art and daily activities coexist harmoniously. Various art institutions, exhibitions, and brands also collaborate with Life&COLLECT to create new artistic experiences. These partnerships extend the reach of art beyond traditional venues and into the fabric of everyday existence.

Co-founders Youn Doo-ri and Park Hyeji experienced the power of art while studying culture and the arts, which led them to establish Life&COLLECT. They emphasize that art is not something confined to museums or enjoyed by only a select few. By broadening perspectives to seek and reinterpret art in daily life, they believe anything can become art.

This belief led them to focus first on connecting people with artists and helping everyone create art. The art created through these collaborations is never monotonous; it reflects various unique personalities and characteristics. For people, it brings the inherent utility of art, which is to renew life and daily routines. For artists, it provides opportunities to have their work and vision recognized, to generate income, and to continue creating new works.
Life&COLLECT views international exhibitions like Maison&Objet as opportunities for innovation and growth. The company shares its philosophy of practicing the art of living with international art professionals and companies. They look forward to meeting and collaborating with international artists who resonate with this philosophy, expanding the scope of the art of living beyond visual art to include performances, music, and more.
The company aims to establish itself as one that discovers and supports promising emerging artists, helping them create while delivering high-quality interior products to consumers. By encouraging more people to engage with the art market, Life&COLLECT hopes to contribute to the growth of the entire art ecosystem and establish itself as a leading K-arterior brand.

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