KOTRA’s Global Promotion Project
blackparrot – Household Goods
About blackparrot
black parrot Inc., originally a Samsung Electronics in-house venture, was established on the principle that genuine innovation creates new standards. In 2024, the company launched its brand “habitude” based on the concept of “appliances that become habits,” with Razorvase as its flagship product. The device achieved remarkable success, generating ₩100 million in crowdfunding within one month and selling 10,000 units in its first year.
Currently exporting to Japan and Taiwan, the company is actively expanding its international distribution channels. black parrot Inc. operates with a philosophy of transforming daily inconveniences into innovative lifestyle solutions, continuously setting new benchmarks in small home appliances. The company is headquartered in Seoul, South Korea, and focuses on developing products that seamlessly integrate into consumers’ daily routines while providing sustainable solutions.
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Product Descriptions
Household Goods
Razorvase is a revolutionary grooming appliance addressing razor blade hygiene through advanced ultrasonic technology. Unlike conventional rinsing that leaves behind debris, its dual-cleaning system removes microscopic residue in just one minute, maintaining blade sharpness and reducing skin irritation. The device operates without chemicals, featuring a precision-engineered silicone brush that enhances cleaning without damaging lubrication strips.
This innovation extends blade lifespan up to 13 times, significantly reducing waste and replacement costs. Designed with aesthetic appeal, Razorvase resembles an elegant flower vase with a curved surface that reflects light and repels water droplets. Constructed from SUS304 stainless steel with IPX6 waterproofing, it ensures durability in bathroom environments.
The device runs up to six months on a single charge, making it convenient for daily use. By extending blade life and reducing disposal needs by up to 92%, Razorvase contributes to environmental sustainability, using only water for cleaning and eliminating chemical solutions. This combination of functionality, aesthetics, and eco-consciousness transforms the shaving ritual into a hygienic, stylish, and sustainable practice.
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